<aside>
💡 A collection of amazing resources that every business designer, but really anyone working in innovation should know
</aside>
Foundations
- User centered design (and its criticism)
- Strategic Design: Desirability, feasibility, viability
- Design thinking: Double diamond
- Systems thinking
Clear thinking
- MECE
- Pyramid thinking
- Quick explanation here
- https://www.caseinterview.com/minto-pyramid-principle
- Please note that in design agencies we often present the other way around for effect, i.e. we lay out arguments that slowly build up to a case. However, we need to be able to present both ways. When presenting to a busy manager, pyramid can help. And most importantly, the pyramid principle is a good method for thinking, regardless of how you decide to present
- Long tail/Pareto rule
- The most common logical fallacies:
- Ad hominem
- Strawman
- Appeal to Authority
- Slippery slope
- Bandwagon
- Appeal to ignorance
- False dychotomy
- Hasty generalization
- Red harring
- Appeal to tradition
- Begging the question
Innovation frameworks
- Disruptive innovation (and its criticism)
- Jobs to be done
- Blue Ocean
Strategy
- Porter 5 forces
- Business model canvas
- Aggregation theory (Stratechery)